Bay Club Company
Opportunity
After acquiring Spectrum Athletic Clubs in 2015, The Bay Club Company was in need of a partner that could help them with an urgent rebranding of 13 locations spread across SouthernCalifornia that included interior and exterior sign packages.
Locations
Pacific Palisades
Santa Barbara
Thousand Oaks
Santa Monica
El Segundo
Manhattan Beach
Hermosa Beach
Fremont
Redondo Beach
Canoga Park
Santa Clara
Products
All Acrylic Embedded LED Channel Letter
Large Format Face Illuminated
Cabinets with Panaflex (Up to 20 feet)
Reverse Illuminated Channel Letters
Reverse Illuminated Channel Letters on Raceway
Face Illuminated Channel Letters
Mirror Polished Stainless Steel Letters
Fabricated Stainless Steel Letters
Pylon Faces
Monument Signs
Flat Cut Out Stainless Steel Letters (interior sign package)
Flat Cut Out Acrylic Letters
Stainless Steel Etched Plaques (interior sign package)
Digitally Printed Vinyl Graphics
Wayfinding Sign Packages
Temporary Banners
Parking Signs
Solution
Tyko delivered a remarkable rebranding program in record time for Bay Clubs across 13municipalities simultaneously between 2016 and 2017. We were successful in helping to expedite the completion of their merger and allowing the fitness facilities to reopen and launch under a new brand identity.
Result
The seamless implementation of this program exceeded The Bay Club’s expectations and Tyko became the signage partner of choice for ongoing maintenance and new campuses outside of Southern California.
