Cotton On
Opportunity
Australian-based apparel company, Cotton On Group, looked to Tyko for guidance on signage options as they amplified their presence across North America.
Locations
Cotton On
Cotton On Kids
Typo
40+ stores across the US
Products
Sign Cabinet Systems with Edge Lit Letters
Open-Faced Letters with Exposed LED Bulbs
Faux Neon
Internally Illuminated Marquee Cabinet
Edge Lit Letters
Digital Wall Graphics
Interior Signs
Solution
The Cotton On design team wish to create an inviting shopping experience for its patrons that was complemented with different types of colorful signage elements, primarily neon. Ranging from neon and graphics to a theater marquee cabinet and letters, the goal was to illuminate the interior and exterior with eye-catching signs.
Result
Due to the high voltage nature of neon and its proximity to clothing racks, Tyko recommended that they employ faux neon and encapsulate them in clear acrylic to prevent customers from handling the signage. Since 2015, Tyko has turned over approximately 40 stores across North America and continues to serve as its largest vendor for the fashion group.
